Walmart’s metaverse experiments aim to attract ‘younger evangelists’ from generations Z and Alpha, experts say. Others warn it may be a lot of effort for limited returns.

By cineramaOctober 14, 2022Metaverse

"Walmart Land" launched on Roblox in September. This story is available exclusively to Insider subscribers. Become an Insider and start reading now. Walmart launched two immersive experiences with the […]

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Walmart’s metaverse experiments aim to attract ‘younger evangelists’ from generations Z and Alpha, experts say. Others warn it may be a lot of effort for limited returns.

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