L’Oréal Professionnel gets voluminous with new metaverse hairstyle drop

By cineramaApril 24, 2023Metaverse

The brand’s new “Gravitas” campaign, developed in partnership with Wunderman Thompson, is being deployed across Ready Player Me, Roblox and Zepeto. L’Oréal Professionnel’s Gravitas campaign includes some gravity-defying hairdos. […]

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L’Oréal Professionnel gets voluminous with new metaverse hairstyle drop

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